Ford Endeavour spotted in India: What is it doing here? Ford stopped manufacturing vehicles for sale in India in September 2021.
The Ford Endeavour is called Ford Everest globally.
Ford Endeavour 2024 Launch date in India Leak
The present generation Ford Endeavour SUV, which is called the Ford Everest in the international markets, has been spotted near Chennai, along with the Ford Ranger truck.
While there has been no official announcement from Ford regarding the re-commencement of vehicle sales operations in India, several reports have claimed that the Endeavour could be re-launched here towards the end of 2024 or early 2025.
Ford stopped manufacturing vehicles for sale in India in September 2021 citing operating losses of more than USD 2 billion over the past 10 years and a USD 0.8 billion non-operating write-down of assets in 2019
Ford Endeavour 2024 spotted on Indian roads
Commencing operations in India in 1995, the carmaker had integrated manufacturing facilities in Chennai, Tamil Nadu, and Sanand, Gujarat.
While the Chennai plant had an annual installed production capacity of 200,000 vehicles, the same was 240,000 vehicles and 270,000 engines for the Sanand plant.
Ford manufactured SUVs like the EcoSport and the Endeavour at the Chennai plant. The Aspire sedan and hatchbacks like the Figo and the Freestyle were produced at the Sanand plant. The company sold their manufacturing unit of the Sanand plant to Tata Motors in January 2023 for a total consideration of Rs 725.70 crore (excluding taxes).
If the Ford Endeavour enters the Indian market again, there is a high chance of the vehicle doing well, keeping in mind that the SUV segment is doing incredibly well and the customer is ready to shell out money for the right product.
Besides, the Ford Endeavour was always liked by the masses for various reasons, ranging from its road presence to ride quality, and also the overall value for money package.
The Ford Endeavour rivalled the Toyota Fortuner. For reference, the current generation Toyota Fortuner was in the price range of Rs 29.98 lakh to Rs 37.58 lakh (ex-showroom). At that time, the Ford Endeavour was priced between Rs 29.99 lakh and Rs 35.45 lakh (ex-showroom).
The Toyota Fortuner now sits in the price bracket of Rs 33.43 lakh to Rs 51.44 lakh (ex-showroom) with new variants joining the line-up.
The launch date for Ford Endeavour 2024 is expected to be November 2024 With a price range of INR 45 To 50 Lakhs
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